Schema Markup and AI Citations: What One Ahrefs Case Study Found (and What We Still Don't Know)
Schema Markup and AI Citations: What One Ahrefs Case Study Found (and What We Still Don’t Know) TL;DR A Reddit thread in r/SEO points to an Ahrefs SEO case study with a blunt headline: adding schema markup didn’t boost citations on any platform. The thread has 22 upvotes and 52 comments. That’s a modest but active discussion. We only have the thread’s title to work from, not the study’s methodology or numbers, so treat this as an early signal rather than a verdict. If you were planning to add schema purely to win more AI citations, this is a reason to pause and look at the original study first. ...