AI Content Marketing in 2026: What Actually Works (And What Doesn't)
AI Content Marketing in 2026: What Actually Works (And What Doesn’t) TL;DR AI has fundamentally changed content marketing, but not in the way most people think. Pure AI-generated content is increasingly detected and deprioritized by search engines, while AI-assisted workflows are producing 3-4x more content without sacrificing quality. The winning formula? Use AI for research, outlining, and first drafts—then let humans add expertise, original insights, and brand voice. Tools like Surfer SEO, Jasper AI, and Frase.io are now standard in content operations, but success depends on human-in-the-loop processes that emphasize E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals over raw output volume. ...