Google's AI Overviews Are Killing SEO Traffic—Here's Your Survival Guide
Google’s AI Overviews Are Killing SEO Traffic—Here’s Your Survival Guide TL;DR Google’s AI-powered Search Generative Experience (SGE)—now called AI Overviews—is causing organic traffic drops of 25-40% across informational content sites. Meanwhile, competitors like Perplexity AI (growing 40% monthly) and OpenAI’s SearchGPT are fragmenting search traffic even further. The good news? Sites that get cited in AI Overviews are seeing 2x more clicks than traditional #1 rankings. The SEO playbook isn’t dead—it’s evolving toward citation optimization, original research, and high-intent content that AI can’t summarize away. ...